It is one of the questions sellers rarely ask when choosing an estate agent, yet it is probably the most important one. Across the UK, the chance of a home selling varies massively depending on where you are.
At the bottom end sits London, where only 39.8% of homes that came to the market went on to sell. The South East was not far ahead at 50.3%, with East Anglia at 51.3% and the South West at 53.7%. Move into the Midlands and the picture improves, but only slightly. East Midlands sellers saw a 56.3% chance of selling, Wales was at 58.8%, the West Midlands at 59.4%, and the North West at 60.6%. Further north, the numbers get stronger. The North East sat at 61.9%, Yorkshire and Humber at 62.3%, while Scotland performed exceptionally well at 80.5%. At the very top was Northern Ireland, where 83.3% of homes listed went on to sell.
So what does this mean for homeowners in Baldock or Letchworth?
It means selling is not automatic. Getting on the market is easy. Getting sold is the hard bit. Price, presentation, marketing, negotiation, buyer quality, chain management and the agent you choose all matter. In a market where not every home sells, the question is not just, “What is my home worth?”
The better question is, “What gives my Baldock or Letchworth home the best chance of actually selling?”